Helping the CEOs to Help Themselves

PR news has published a very interesting theory based on two complementary surveys. Namely, a recent report from CEO.com found that 68% of Fortune 500 CEOs have no social media presence. Interestingly, we wrote about another study showing that roughly 80% of director-level respondents indicated that their CEO would be open to coaching and counseling.Think that’s a void that PR can fill? When these results are combined, the conclusion states we should help the CEOs help themselves by activation in social media. Sounds funny, but also quite true, see the whole article www.prnewsonline.com/water-cooler/2013/09/25/helping-ceos-to-help-themselves-by-having-a-social-media-presence/